Local SERP analysis
Ahrefs' SERP Checker tool lets you see search results from any location, without using proxies and location-specific IP addresses.
Search results differ widely depending on the location you search from. Use our tool to pull and analyze SERPs from 243 countries.
Evaluate ranking difficulty
Ranking difficulty varies by country because it depends on the top-ranking pages of each local SERP.
Ahrefs' SERP Checker gives you an accurate ranking difficulty score and detailed SEO stats for the top 10 search results. This lets you see the whole picture and make informed decisions.
For every top-ranking page, we show you backlink metrics to help you gauge the competition and understand the ranking difficulty of a keyword:
Domain Rating (DR) shows you how strong the backlink profile of a website is. The higher the DR, the more authoritative the link is.
URL Rating (UR) shows you the backlink profile strength of a specific URL. This metric has the highest correlation with rankings.
Backlinks count shows you the number of inbound links pointing to a URL.
Domains count is where you can see the number of unique referring domains that point to a URL.
You can transition from raw numbers to the actual linking websites or pages with one click that takes you to our Site Explorer tool.
Ahrefs boasts the largest backlink database in the industry. This, coupled with our proprietary processing powers, help ensure that our backlink stats and SEO metrics are accurate.
Analyze organic search traffic
Ahrefs' SERP Checker shows you how much organic search traffic the top results get from all the keywords they rank for.
Once you know which pages on the SERPs get the most traffic, you can analyze them in Site Explorer to replicate their success.
This traffic estimate data is exclusive to our SERP Checker. You won't find it in any similar tool.
SERP position history
Some SERPs are solid as a rock, so it's extremely hard to outrank the top results. But some are more dynamic, which means you have a chance to rank in the top (or even get #1).
SERP Checker includes "SERP position history", which lets you see historical rankings of the current top 5 pages. Based on their historical ranking patterns, you can guess whether the search engine is satisfied with the SERP and won't let anything new in, or if it'll be happy to promote other relevant pages to the top to see what happens.
Cross-integration with Ahrefs tools
To make your SERP analysis more immersive, we've integrated SERP Checker into several Ahrefs tools.
In the Organic Keywords section of Site Explorer, you can pull any keyword's cached SERP with the main SEO metrics of the search results. You can analyze up to 100 top positions in this report.
In Keywords Explorer, the SERP Checker only shows you the top 10 ranking pages, but it is a real-time SERP, not the cached one.
Keyword Research Guides
Searcher Intent: The Overlooked ‘Ranking Factor’ You Should Be Optimizing For
Search intent is the reason a behind a search query. If you want to rank in Google, creating content that aligns with search intent is critical.
Keyword Research: The Beginner’s Guide by Ahrefs
Keyword research is the process of finding keywords that you want to rank for in search engines. It’s about understanding what potential customers are searching for and why.
Keyword Difficulty: How to Estimate Your Chances to Rank
Keyword Difficulty (KD) is an SEO metric that estimates how hard it would be to rank on the first page of Google for a given keyword.